Hi, I’m Josie Gray

Photographer, Graphic Designer & Marketer
Finding clarity in creativity — helping brands show up with purpose

I’m a multidisciplinary creative working across photography, graphic design and digital marketing. Working together with founders, teams and brands to create considered visual identities and marketing that feels clear, cohesive and genuinely aligned.

My work sits where strategy meets creativity. The focus is on stripping things back to what matters, then building visuals and messaging that communicate with confidence and intention.

Experience-led, thoughtfully applied

I’ve been a professional photographer for over 10 years, specialising in brand and people-centred imagery. That experience has shaped how I see design and marketing — as tools for storytelling, trust and connection.

Alongside photography, I work across graphic design and marketing, allowing me to approach projects holistically. Achieving excellence in Advanced Diploma of Digital Marketing combined with the practical experience from marketing my own business, means your business will be in a safe pair of hands seeking advice on brand, content and digital strategy.

This combination means the work I create is not only visually strong, but strategically sound.

Working with brands at different stages

I’ve worked with a broad range of clients, from independent founders to established brands and organisations, across the UK and Australia. Now based in Sydney and the Blue Mountains, I collaborate with clients locally and beyond.

I’m drawn to brands that value clarity, quality and thoughtful execution — whether they’re refining an identity, launching something new or strengthening their presence.

A considered, collaborative approach

I value calm thinking, collaboration and purposeful decision-making. I care deeply about how brands show up, and I take pride in creating work that feels resolved, confident and enduring.

Photography, design and marketing work best when they move together. That alignment is at the centre of everything I do.